Bruno Vinel – Executive Coach, Strategic Adviser and Former CFO
I am the founder of Latitude Leadership Coaching Ltd, trading as Bruno Vinel Coaching. I am an executive coach, former CFO and senior executive with more than three decades of leadership experience. I specialise in supporting leaders, Boards and organisations through major transitions with clarity, resilience and a long-term view of value.
Combining executive and team coaching, strategic advisory work to Boards and leadership teams, and non-executive director roles is my approach to developing a portfolio career.
Clients and Boards value the combination of operational experience, governance expertise and coaching skills I bring to their most important decisions.
Career Journey
My career spans over 37 years in senior finance and leadership roles, including CFO and Director positions in multinational organisations. I have worked across utilities, retail, energy, technology and the public sector, often in regulated environments and complex organisational settings.
These roles exposed me to Board pressure, strategic change and the realities of leading across cultures and geographies. I have led major corporate restructurings, strengthened internal controls and governance, and managed international teams. My experience includes leading operations, finance and designing and delivering strategic transformation projects across France, Spain, Mauritius, the Comoros Islands, Morocco and the UK.
I have worked closely with Boards, regulators, auditors, staff, unions, customers and, more recently, volunteers and members. Often these conversations involved difficult topics – restructuring, risk, performance – where trust and clarity were essential.
Over time I have built a reputation for clear communication, responsible stewardship and the ability to surface and address issues before they escalate.
Alongside executive roles, I have mentored senior and emerging leaders, particularly in finance, transformation and international leadership roles. This long-standing interest in people development now underpins my executive and team coaching work.
Personal Journey
Like many leaders, my path has not been linear. I have stepped into new executive roles under pressure, navigated international relocations while balancing work and family, and returned to work after periods of illness and burnout. These experiences have deepened my understanding of transition, identity and resilience.
As a gay man, I have worked to build a career that aligns with my values while managing stigma and complexity in different professional contexts. I am committed to equality, diversity and inclusion and see inclusive practice as integral to good governance and effective risk management. This informs how I work with clients and how I participate in Boards and committees.
Beyond corporate roles and coaching, I have a passion for photography and ceramics. I chair the Central Region committee of the Royal Photographic Society, managing member engagement, governance, financial supervision and strategic development for nearly 700 members. This volunteer role keeps me close to membership dynamics and the realities of running organisations that rely on trust, participation and clear communication.
Credentials and training
My credentials and training are including the following:
- Master in Business and Management Hon. from EDHEC Business School
- Professional Coach Diploma from Optimus Coach Academy.
- Coach accredited by the European Mentoring and Coaching Council (EMCC) as a Senior Practitioner.
- Strong academic and professional background in finance, leadership and transformation.
- Coach in English, French and Spanish and work with leaders and teams across multiple countries and cultures.
Why clients and Boards work with me
Clients and Boards choose to work with me because I combine:
- The practical insight of a former CFO and senior executive who has led through complex change.
- The structured approach of an EMCC‑accredited executive coach.
- The governance and risk perspective needed in regulated and membership-based environments.
- The empathy and perspective of someone who understands both success and struggle in demanding roles.
They value a partnership that is supportive and challenging, grounded in both real-world experience and professional coaching discipline.
Bruno Vinel 